Voonik a Bengaluru based fashion marketplace has acquired Dekkoh, a personalisation and styling app for an undisclosed amount.
Voonik was founded by Sujayath Ali and Navaneetha Krishnan in 2013. It is a personal shopping app for women allowing them to buy apparels based on their lifestyle, body type and body type. It has around 12 million registered users with 10 million app downloads. It claims to have more than 15 lakh products from more than 20k sellers.
Sujayath Ali, co-founder, and CEO, Voonik said,
“Voonik is built around personalised fashion, to provide every customer a solution and opportunity to be fashionable every day. Personalisation is what has set us miles ahead of the competition. The Dekkoh platform is doing the same through an engaged community of stylists, highly data-driven profiling, and chatbots. We will use their expertise in further strengthening our personalisation engine.”
Deekoh was founded by Varuin Mathew and Aditya Chalsani. It is a chatbot based fashion platform which allows the users to chat with their personal stylist and buy their accessories and clothes accordingly. It claims to have connect their users with more than 200 stylist.
Aditya Chalasani, co-founder, Dekkho said,
“We believe personalisation is the future of online fashion. Voonik is the ideal platform that will help us scale up our offering to 15 Mn customers across the country.”
Multiple funding raised by Voonik includes, In June 2015, Voonik raised $5 million funding from Sequoia Capital and Seedfund. It also raised $390k from Seedfund. It also raised $20 million in a Series B round of funding from existing investors Sequoia Capital, Beenext, Tancom Investments, Seedfund, Parkwood Bespin, Freecharge’s Kunal Shah, Times Internet and Beenos.