Tpot a food tech startup has raised its seed funding from Ashish Gupta, Co-founder of Evalueserve and Founder & Trustee of Ashoka University. The funding will be utilized to expand its outlets to 50+ by the end of the year, team expansion and to introduce new innovative products including Tea. Now there are 20 functional Tpot outlets across Delhi-NCR.
Tpot was founded by Robin Jha, Asad and Atit. It focused on serving a segment of ‘Chai-nashta’. It is unorganised and under-served opportunity in India. With a good customer base they are planning to establish their brands in other markets as well. It provides customers a perfect hangout place for casual, smart and family visit.
The Tpot outlets are located at Rajiv CHowk metro station, T3 Airport Delhi, Go ibibo, Make my trip, Malviya Nagar, World Trade Tower and BPTP park central. It has a target of 12 crore revenue by the end of 2016, with 300% YoY growth for the company. By December it aims to serve around 0.5 million cups a month.
Tpot is expected to enter the crowded food delivery segment by next year. It believes that it will help to create more jobs and contribute to ‘Skill India’ initiative of the Government. It further plans to launch a mobile app to make easy for the customers to place order.
Robin Jha, Co-founder and CEO said
“Chai-Nashta is an under-served opportunity in India and is primarily unorganized. Our team has built a strong foundation in Delhi-NCR region. Having gained a good traction of consumers here, we are confident to establish our brand presence in the other markets too.”
He further added,
“Our motto and value proposition will remain the same. Our customers will get the same Tpot essence in each outlet they choose to visit. It is a favourite hangout place, for smart, casual and family visit.”
Ashish Gupta said
“I was quite impressed by the concept of Tpot and the team of Robin, Asad and Atit. The team had spent considerable amount of time in understanding the consumer preferences and are capable to create a niche for themselves in this highly fragmented market. Therefore I decided to be a part of this journey.”