MadRat Games an innovative startup which launched SuperSuit a gaming platform for families and kids this year raised a funding from a bunch of investors including Ratan Tata, Ankit Bhati & Bhavish Aggarwal founder of Ola, Girish Mathrubootham of Freshdesk and Binny Bansal founder of Flipkart.
It was founded in 2010 by Rajat Dhariwal with his team Manuj Dhariwal and Madhumita Halder. It aims to provide a happy and healthy way of living. It will use the proceeds for pre-order campaign and product development. At first it built an offline educational games including learning puzzles, board games, mobile games and toys.
SuperSuit the gaming platform reduces screen time, increase physical activities, social interaction, and takes families & kids outdoors to play with each other. It will launch its pre-order campaign in September 2016. Company have opened early bird registration for the game.
Its founding round included, in 2012 it raised more than $500k from Blume Ventures and First Light Ventures, $1 million in November 2014 from Binny Bansal and Sachin Bansal, FLipkart’s founders. In July 2015 it raised around $168k from Rohit Bansal and Kunal Bahl, Snapdeal’s founders. With the present funding round total amount company raised is more than $2.5 Million. Rajiv Patel owner of Lift Projects and Alice Brooks, CEO & founder of Roominate will join the board.
Other gaming startup raised funding includes GameXS a Gurgaon based pre-owned game store raised an undisclosed amount of angel round funding from Lead Angels in September 2015, in April 2016, Alibaba backed by UCWeb under its accelerator 9 Apps Dev launched $20 Million for Indian Gaming Startups.
Rajat Dhariwal, Co-Founder & CEO of MadRat said
“Outdoor gaming is slowly losing its relevance owing to the shrinking outdoors in urban spaces and safety concerns in suburbs. We are determined to bring back gaming in its true avatar by amalgamating the concept of outdoor gaming with gesture-control technology. We are excited to have toy industry veteran Alice & UX expert Rajiv on board the SuperSuit team with a shared vision of an active and balanced childhood.”