Poshtick a Noida based health and wellness startup raised $450k funding from two HNIs, Amit Nagar and Bhavya Sharma.
The funds will be used to develop human resource capabilites, product development and value added food products end-to-end health solutions.
It was founded in 2016 by Kritik Thakur and Pranav Sharma. It provides a variety of healthy snacks options.
The company is building an end to end solution for the users who are lead a busy life, don’t have time to indulge in any kind of physical activities including sports or Gym. Their first product is “The Finge Box” which is a combination of binge and fitness, which is a portion and calorie defined, mid meal snacking solution.
Pranav Sharma, Founder & CEO, Poshtick said
“Poshtick intends to be a one-stop shop for all ‘health and wellness’ needs. Our aim is to create pocket-friendly healthy snack options and make them accessible and available for the masses. Also, we are giving a lot of emphasis on consumer education and want to create a community of educated consumers.”
Currently the app is in development stage and will be launched by next year. The company is planning to establish their business in metro cities including, Bengaluru, Chennai, Delhi-NCR, Kolkata, Hyderabad and Mumbai.
Other startups in the same segment include WIMWI Foods, Jiyo Natural, InnerChef, Sattviko, etc.